Certified Professional in Television Advertising
Certified Professional in Television Advertising is a highly sought-after credential that opens doors to exciting career opportunities in the advertising industry. This comprehensive course equips you with the skills and knowledge to succeed in the fast-paced world of TV advertising, covering key areas such as media planning, creative strategy, and campaign execution. By completing this program, you'll gain a deep …
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What you'll learn
Course Overview & Description
Comprehensive Course Details & Information
• Media Buying and Negotiation
• Television Commercial Production
• Television Commercial Copywriting
• Television Commercial Directing
• Television Commercial Editing
• Television Commercial Sound Design
• Television Commercial Visual Effects
• Television Commercial Post-Production
• Television Advertising Research and Evaluation
Entry Requirements
This course is open to all, with no formal entry requirements. Anyone with a genuine interest in the subject is encouraged to apply.
Learning Resources & Study Materials
Study Materials
This programme includes comprehensive study materials designed to support your learning journey and offers maximum flexibility, allowing you to study at your own pace and at a time that suits you best.
You will have access to online podcasts with expert audio commentary.
In addition, you'll benefit from student support via automatic live chat.
Assessment Methods
Assessments for the programme are conducted online through multiple-choice questions that are carefully designed to evaluate your understanding of the course content.
These assessments are time-bound, encouraging learners to think critically and manage their time effectively while demonstrating their knowledge in a structured and efficient manner.
Key Course Facts & Features
Course Structure
- The program typically takes around 6-12 months to complete, depending on your prior experience and the pace at which you study
- Throughout the program, you'll have access to online learning resources, including video tutorials, case studies, and interactive quizzes
- You'll also learn how to stay up-to-date with the latest industry trends and technologies, and how to adapt your skills to meet the evolving needs of the television advertising industry
Certification & Recognition
- The Certified Professional in Television Advertising (CPTVA) is a highly respected certification that demonstrates expertise in television advertising
- This certification is designed for professionals who want to excel in the television advertising industry, and it's particularly relevant for those working in sales, marketing, or media planning
- The CPTVA certification is offered by the Media Sales Skills Council (MSSC), a leading organization that provides training and certification programs for media professionals
- The CPTVA certification is highly regarded in the industry, and it can help you advance your career and increase your earning potential
- In fact, many major media companies and advertising agencies require or prefer candidates with the CPTVA certification
- By becoming a certified professional in television advertising, you'll be able to demonstrate your expertise and stay ahead of the competition in a rapidly changing industry
- The CPTVA certification is a valuable asset for anyone working in television advertising, and it can help you achieve your career goals and succeed in this exciting and dynamic field
- With the CPTVA certification, you'll be able to analyze complex data, create effective advertising campaigns, and negotiate with clients and media vendors
- Overall, the CPTVA certification is a highly respected and industry-recognized credential that can help you advance your career and achieve success in the television advertising industry
Learning Outcomes
- Upon completion of the CPTVA program, you can expect to have gained a deep understanding of television advertising principles, including audience measurement, media planning, and sales strategies
- You'll also learn how to analyze data, create effective advertising campaigns, and negotiate with clients and media vendors
Why Choose This Course
| Year | Number of Advertisers | Number of Ad Spots |
|---|---|---|
| 2020 | 10,000 | 50,000 |
| 2021 | 12,000 | 60,000 |
| 2022 | 15,000 | 70,000 |
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Career Opportunities
- TV Advertising Planner: Responsible for planning and executing TV advertising campaigns, ensuring they meet client objectives and budget constraints.
- TV Advertising Account Manager: Oversees the relationship between the advertising agency and the client, ensuring smooth campaign execution and client satisfaction.
- TV Advertising Creative Director: Leads the creative team in developing innovative and effective TV advertising campaigns that engage target audiences.
- TV Advertising Media Buyer: Purchases media space for TV advertising campaigns, ensuring optimal reach and frequency while staying within budget.
- TV Advertising Research Analyst: Analyzes data to inform TV advertising strategies, providing insights on audience behavior and campaign effectiveness.
- TV Advertising Planner: £25,000 - £40,000 per annum
- TV Advertising Account Manager: £35,000 - £60,000 per annum
- TV Advertising Creative Director: £60,000 - £100,000 per annum
- TV Advertising Media Buyer: £25,000 - £40,000 per annum
- TV Advertising Research Analyst: £25,000 - £40,000 per annum
- TV Advertising Planner: Strong analytical and problem-solving skills, attention to detail, and excellent communication skills.
- TV Advertising Account Manager: Strong relationship-building skills, excellent communication and negotiation skills, and ability to manage multiple clients.
- TV Advertising Creative Director: Strong creative vision, excellent leadership and communication skills, and ability to manage a team of creatives.
- TV Advertising Media Buyer: Strong analytical and problem-solving skills, attention to detail, and excellent communication skills.
- TV Advertising Research Analyst: Strong analytical and problem-solving skills, attention to detail, and excellent communication skills.
Who Is This Course For? - Target Audience
| Ideal Audience for Certified Professional in Television Advertising |
| If you're a marketing professional looking to boost your career in television advertising, this certification is perfect for you. With the UK advertising industry projected to reach £14.3 billion by 2025, the demand for skilled professionals is on the rise. |
| Key characteristics of our ideal audience include: |
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| By pursuing this certification, you'll gain a deeper understanding of television advertising principles, including: |
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| Join our community of professionals and take the first step towards a successful career in television advertising. |
Sample Certificate
Upon successful completion of this course, you will receive a certificate similar to the one shown below:
Certified Professional in Television Advertising
Awarded: June 2025
Blockchain ID: 111111111111-eeeeee-2ddddddd-00000
Frequently Asked Questions
There are no formal entry requirements for this course. You just need:
- A good command of English language
- Access to a computer/laptop with internet
- Basic computer skills
- Dedication to complete the course
We offer two flexible learning paths to suit your schedule:
- Fast Track: Complete in 1 month with 3-4 hours of study per week
- Standard Mode: Complete in 2 months with 2-3 hours of study per week
- You can progress at your own pace and access the materials 24/7.
During your course, you will have access to:
- 24/7 access to course materials and resources
- Technical support for platform-related issues
- Email support for course-related questions
- Clear course structure and learning materials
Please note that this is a self-paced course, and while we provide the learning materials and basic support, there is no regular feedback on assignments or projects.
Assessment is done through:
- Multiple-choice questions at the end of each unit
- You need to score at least 60% to pass each unit
- You can retake quizzes if needed
- All assessments are online
Upon successful completion, you will receive:
- A digital certificate
- Option to request a physical certificate
- Transcript of completed units
- Certification is included in the course fee
We offer immediate access to our course materials through our open enrollment system. This means:
- The course starts as soon as you pay course fee, instantly
- No waiting periods or fixed start dates
- Instant access to all course materials upon payment
- Flexibility to begin at your convenience
This self-paced approach allows you to begin your professional development journey immediately, fitting your learning around your existing commitments.
Our course is designed as a comprehensive self-study program that offers:
- Structured learning materials accessible 24/7
- Comprehensive course content for self-paced study
- Flexible learning schedule to fit your lifestyle
- Access to all necessary resources and materials
This self-directed learning approach allows you to progress at your own pace, making it ideal for busy professionals who need flexibility in their learning schedule. While there are no live classes or practical sessions, the course materials are designed to provide a thorough understanding of the subject matter through self-study.
This course provides knowledge and understanding in the subject area, which can be valuable for:
- Enhancing your understanding of the field
- Adding to your professional development portfolio
- Demonstrating your commitment to learning
- Building foundational knowledge in the subject
- Supporting your existing career path
Please note that while this course provides valuable knowledge, it does not guarantee specific career outcomes or job placements. The value of the course will depend on how you apply the knowledge gained in your professional context.
This program is designed to provide valuable insight and information that can be directly applied to your job role. However, it is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. Additionally, it should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/body.
What you will gain from this course:
- Knowledge and understanding of the subject matter
- A certificate of completion to showcase your commitment to learning
Self-paced learning experience
- Access to comprehensive course materials
- Understanding of key concepts and principles in the field
While this course provides valuable learning opportunities, it should be viewed as complementary to, rather than a replacement for, formal academic qualifications.
Our course offers a focused learning experience with:
- Comprehensive course materials covering essential topics
- Flexible learning schedule to fit your needs
- Self-paced learning environment
- Access to course content for the duration of your enrollment
- Certificate of completion upon finishing the course
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Disclaimer: This certificate is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. This programme is structured for professional enrichment and is offered independently of any formal accreditation framework.